London Fashion was formed in South East London by a guy named Romain Mbiyeyi, he had passion for clothings.

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LF is a global fashion destination for 20-somethings. We sell cutting-edge fashion and offer a wide variety of fashion-related content, making londonfashion.com the hub of a thriving fashion community.

We sell over 100+ designer branded and own-brand products through localised mobile and web experiences, delivering from our fulfilment centres in the UK, US, Europe and China to almost every country in the world.